Who ARE You?

Brand Identity, Permission to Play, Your Story at Workshop, and Book news

Table of Contents

Hey Beautiful Humans,

Let’s talk identity.

Your brand identity matters

- and it's allowed to evolve.

Maybe you started as "the reliable one" but now you're "the innovative risk-taker." Just like personal identity, your business brand gets to grow with you.

Quick brand check: Does your online presence still match who you're becoming?

✨ See how I'm evolving my brand - check out my refreshed YouTube channel where I realized I needed to stop confusing people with a Wa’am Writes Channel and own the growing Be the Glitter brand that’s growing. Sometimes we are our own worst clients. I had to realize it was time to make the change to match the mission.

Speaking of identity evolution...

"I had no idea who I was, so I got to play around with my identity without preconceived notions."

That's what Kelsay told me on the podcast this week, and it made my jaw drop. Who gets that? Imagine if you did.

We've been told that not knowing yourself is a problem to fix. ✨✨✨ But what if not knowing is actually your superpower? ✨✨✨

Kelsay's story proves it: When you don't have a predetermined identity box, you get to experiment. You can try on different versions of yourself without the weight of "but this is who I've always been."

🤩 This week's identity experiment: Fill in this blank 5 different ways: "I am someone who..."

Don't overthink it. Let yourself be surprised.

If I didn't define myself for myself, I would be crunched into other people's fantasies for me and eaten alive.

Audre Lorde

Rediscover Yourself Through Story

Big Story Writing Workshop - August 22, 11am-1pm Ready to write the story that changes everything? Join me for hands-on workshop magic! ✨ FREE journal + FREE lunch with registration.

We won't let your inner critic win.

Price Alert!

Me getting a bit excited at my book launch party last year!

📚 My signed Licensed to Sell books at A Room of One's Own are still $19.95, but due to publisher costs, the price for new orders on my site jumped to $21.95.

Inclusive Language Tip

Practice positive self-talk out loud. When you say "I'm proud of my authentic self," or "I'm learning and growing," others hear permission to be kind to themselves too. Your self-compassion becomes contagious. 💫

Your mission: 🎧

It’s only 35 minutes long

💌 Hit reply - tell me one thing you're still figuring out about yourself

The most interesting people I know are still becoming.

Evolving alongside you, and sending lots of love,

Laura ✨
aka Wa’am

P.S. Forward this to someone in their "figuring it out" era.

P.S.S. Check out the growing Be the Glitter TikTok (see, brand identity still evolving) 🤩